Only the most incredible, beautiful, heartbreaking interactive experience EVAR. One of the three main reasons why the 360 is the best system, the other two being Mass Effect and Xbox Live. BioShock = Win.
"Dude, you played BioShock yet? It's seriously h4x!"
"No, man, I'm an ignorant lump who only likes to play Halo. I'm not cool enough to play BioShock."